Bank of Ireland need to reconsider their approach to the Irish language a Cork Senator has said.
Leader of the Seanad and Bank of Ireland customer, Jerry Buttimer, said: I am very disappointed with the attitude that Bank of Ireland has adopted regarding the Irish language.
“The Bank of Ireland, whose business operations date back over 230 years, needs to seriously consider just what it means to be the Bank of Ireland.
“Banking is not just about money markets and exchange rates. For centuries the Bank of Ireland has been helping the people of Ireland with their financial needs. Bank of Ireland built a valued and trusted brand, built on the needs of their customers.
“Rejecting the Irish language demonstrates how highly the Bank of Ireland value their heritage and their customers, the people of Ireland.
“I ask what exactly is required for the Bank of Ireland to maintain a bilingual service?” said the Cork Senator.
“This is after all an automated service. Bank of Ireland should be clear with their customers about how much it takes to maintain an Irish language service on its ATMs or risk losing customers, this one included,” Senator Buttimer said.